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Car rental company in Cancun with a tourism focus, specialized in offering reliable mobility solutions to national and international customers.
Avant Rent a Car came to Hiweb with three main needs: Improve its organic positioning on Google, optimize the return on investment of its Google Ads campaigns, and resolve technical flaws on the website that affected its performance, security, user experience and conversion capacity.
New organic users
Increase in users from organic searches thanks to a bilingual SEO strategy.
Keywords in the Top 10
Strategic keywords ranked in Google's Top 10 during the project period.
Generated conversions
Significant increase in conversions through search campaigns and Performance Max.
Page views
Interactions and content consumption recorded in the first year of the project
Optimization and content
Content restructuring, metadata optimization, blogging strategy and technical improvements based on an SEO audit to strengthen organic visibility.
Strategic search engine advertising
Implementation of Google Ads campaigns in search and Display, focused on purchase intent and aligned with car rental services.
UX and conversion
Redesign and restructuring of the site with a focus on user experience, clear CTAs, intuitive navigation and optimal operation on mobile and desktop.
Hiweb nos ayudó a corregir problemas técnicos y mejorar significativamente nuestro posicionamiento orgánico en Google.
Las campañas de Google Ads fueron claras, estratégicas y enfocadas en generar clientes con intención real de renta.
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