A shoe store focused on fashion and footwear for all ages, with 4 branches in Mérida, Yucatán.
La Península Shoe Store sought to increase its brand visibility in a highly competitive market, strengthen its business recognition, and raise its average transaction value. Its goal was to attract new customers, drive sales through social media, and position itself as a leading shoe store for its target audience.
Strong growth in organic reach with high-performing content.
Strong engagement with organic and paid content.
Steady increase in brand content consumption.
Steady follower growth throughout the year through organic content and social media strategies.
Comprehensive social media management focused on visibility, brand positioning, and continuous connection with potential customers through engaging content.
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Execution of advertising campaigns aimed at reach, traffic, and conversion to drive sales and brand recognition.
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Creation and recording of audiovisual and graphic content focused on products, trends, and lifestyle to strengthen the brand's visual identity.
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