Enfoque 21 sought to establish itself in Mérida as a recognized wedding photographer, increase its digital visibility, and strengthen its brand presence. They found Hiweb organically through Google, with the goal of attracting couples interested in destination wedding photography and differentiating themselves in a highly competitive market.
New users generated during the first months of SEO work.
Increase in monthly visits to key pages such as home, portfolio, and pricing.
Increase in content reach among couples interested in wedding photography in Mérida.
Increased interaction with portfolio content, real wedding stories, and publications.
SEO optimization focused on local visibility, site structure, and keywords related to wedding photography in Mérida and destination weddings.
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Social media content strategy focused on showcasing the portfolio, reinforcing brand identity, and increasing reach among couples interested in destination weddings.
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Implementation of advertising campaigns to increase the studio's visibility, drive traffic to the website, and reinforce brand positioning in a competitive market.
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