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Leading real estate consulting company in Yucatán, specializing in the promotion and sale of residential developments in a highly competitive market.
Residencial Mérida sought to increase its visibility and lead generation in a highly competitive real estate environment. Its objective was to highlight its brands, drive new sales, and attract qualified prospects through social media and digital campaigns focused on brand conversion and positioning.
Increase in the reach of real estate projects on Instagram, Facebook, and TikTok.
Increased interaction with publications, reels and videos focused on properties and developments.
Increase in messages, forms and contacts coming from social networks.
Users with a greater interest in information, appointments and business monitoring.
Social media management (Facebook, Instagram, and TikTok) focused on visibility, real estate storytelling, and clear project presentation to attract and connect with potential buyers.
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Implementation of advertising campaigns focused on lead generation, increasing the reach and positioning of real estate brands on social media.
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Recording and creation of audiovisual and graphic content for social media, focused on showcasing properties, lifestyles, and projects in an attractive and commercial way.
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