Logo design and naming
We create your business’s name and central symbol: unique, scalable and aligned with what your brand promises.
Say Hi to Branding
Branding Agency
Your customer decides in seconds whether to trust you, and your brand speaks before your sales team does. As a branding agency, we build the visual and verbal identity behind that first impression.
The service
Brand identity that sets your business apart
A good-looking logo is not enough if the rest of the brand cannot support it. We build the whole system.
Brand guidelines
Typography, color palettes, voice and usage rules that keep your brand consistent in any format and with any vendor.
Corporate materials
We adapt your identity to stationery, social media kits, presentations and the assets your team uses every day.
How it gets done
How we build your brand strategy
A brand is built in layers: first the idea, then what people see.
Every brand starts with a decision
We review your category, your competitors and what your customers already believe about you. The concept is grounded in that research.
Every brand starts with a decision
We review your category, your competitors and what your customers already believe about you. The concept is grounded in that research.
What the brand has to stand for
We define name, promise, personality and voice. The idea behind the logo is decided before anyone starts designing it.
Every piece looks related
Color, typography, iconography and usage rules, so your brand looks the same on your website, your social media and everything you print.
Files ready to use
We deliver your logo in PNG, SVG and PDF, templates for social media and presentations, and guidelines so your team can apply the brand on its own.
Branding
A brand your team can repeat.
Research, identity and a visual system that works on your website, your social media and everything you print.
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Why choose Hiweb as your branding agency?
A partner who designs for how your brand will be used, as much as for how it looks.
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20+
brands in Mexico and abroad
6+
years of experience
The service
What our branding service includes
We build a brand with strategy behind it, ready to roll out across every channel. Scope and pricing are defined with you.
What you get
- Brand research and strategy
- Logo, plus naming if you need it
- Brand guidelines
- Corporate materials
A good fit if
- You are launching a new brand
- Your image no longer reflects who you are
- You are opening a new business line
What shapes the quote
- New brand or rebrand
- Whether naming is included
- Number of materials
Pair it with web development so your new brand lands on a website that matches it, and with social media management to apply it from the first post.
Branding by industry
Every industry needs its brand to convey something different. Here is what changes in yours.
How we work
How we work: our branding process
From research to final files. Every stage is presented and approved with you.
Brand research
We analyze your competitors, audience and current positioning.
Brand strategy
We define purpose, values, personality and brand promise before designing anything.
Concept proposal
We present distinct creative directions so you can choose the one that best represents your vision.
Visual development
We refine the chosen concept into the final approved design.
Brand guidelines
We document every brand element and its usage rules.
File delivery
Your logo in PNG, SVG and PDF, with variations for digital and print use.
FAQ
Branding FAQ
A branding agency defines and designs a brand’s identity: strategy, name, logo, color palette, typography, voice and usage rules. Its job is to make the brand recognizable and consistent at every point of contact with customers.
Next step
Does your brand reflect what your business is today?
Send us your logo, website and social media. We tell you what your brand conveys today and what it should convey.
Book your audit